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The Journal of La Maison


ITW : Robert Brown interior designer

I am an interior designer based in Atlanta. I primarily focus on luxury residential projects that are throughout the US and as far flung as Dubai. I transitioned into interior design after spending more than twenty years in the fashion world. My design work is known for being well-tailored, classically based, and modern. The melding of the two design worlds has given me a unique business perspective and informs my inspired aesthetic.

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These 5 interior designers to follow closely

Their names will most likely be familiar to you, and for good reason. Initially known and recognized for their achievements in the world of interior design, these five design personalities have, in the space of a few years, become more of a celebrity than the celebrities themselves. Robert Couturier, Laura Gonzalez, Vincent Darré... We take a closer look at these big names that make us want to consume nothing but beautiful, local and timeless products. You could begin by treating yourself to an item from La Maison de la Maille for example.

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Learn all about recycled cashmere

In the magic times in which we are living, almost everything is recyclable. Wool is no exception to the rule, and we are increasingly finding exquisite designs made from recycled fibers. Continuing to embrace its philosophy of expanding the boundaries of eco-awareness, La Maison de la Maille has been won over by the idea and has launched a throw made from recycled cashmere.

Learn all about it.

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Find out who hides under your favorite wool blankets

Following on from the interview with our founder Charlotte Huyghues Despointes, now it’s time to lift the veil – or the shawl – on her partner and co-founder François-Xavier Watine. Read more

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1 hour of relaxation by the sea with a La Maison de la Maille blanket

What could be more relaxing than spending time by the sea, watching the waves come and go, and admiring a beautiful recycled wool blanket from La Maison de la Maille? Whether it's to help you focus, revise, or decide on your next gift, enjoy this hour of relaxation with us. 
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L'Hôtel de Crillon and its boutique's hidden treasures 

Standing on the Place de la Concorde, at one of Paris’ most prestigious crossroads, the hotel is chock full of surprises, not least of which is its boutique and its selection of items that are as luxurious as they are niche. Here’s a look at its must-have products.
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Meet our alpacas ?

Because behind the amusing animal, with its big round eyes, long legs and fluffy fleece that really makes you want to cuddle them and explode records for the number of likes on Instagram, taking care of an alpaca requires unfailing, daily, passionate devotion. Black, red-haired, two-colored, white, grey, large, not so large, small; they are not all alike, but it is difficult to tell all 40 of them apart. And then Axelle arrives. And all you have to do is watch them live to realize that there is really no surprise because each animal has its own personality. Really, just take a look. 
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Charlotte Huyghues Despointes, an innovator on so many fronts 

If you don’t know her yet, you are really missing out. Hardworking, funny, committed, sparkling, passionate -Charlotte had the exceedingly brave and brilliant idea to create La Maison de la Maille nearly five years ago to produce 100% Made in France throws. Now La Maison de la Maille has established itself as a renowned high-end brand appreciated by luxury boutiques and major hotels. Always seeking to do more and better, Charlotte is 100% committed to a range of other missions including making French entrepreneurship sexy and promoting the Made in France label. We went to meet her.
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The interview : Séverine Tréfouel, founder of Simon-Simone

This is also La Maison de la Maille’s strong point: joining forces with leading creative and entrepreneurial figures in made in France and ethical trade to create innovative, surprising and unique collaborative projects. Today, it is the turn of Séverine Tréfouel, founder of the Simon-Simone concept store with which La Maison de la Maille recently collaborated, to answer some questions. Here’s what she said. 

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Top 8 holidays films to watch under your throw

Ho ho ho. It’s the time of year all of you, or almost all of you, have been waiting for: Christmas and its end-of-year festivities that take us further away from the start of the school year and bring us gradually closer to the summer. Gradually. And because this period can’t be appreciated fully without a few days spent watching films round an open fire with a throw across your feet - a La Maison de la Maille throw, naturally – we have concocted a non-exhaustive list of the masterpieces (or not) for you to watch and re-watch without further ado.

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Fairtrade: the five ethical pillars of La Maison

We recently introduced you to Hélène Daret, Marketing Manager at Refashion, on this blog. She used her professional expertise to scrutinize La Maison de la Maille and concluded that the house has made a sincere commitment to eco-responsible initiatives: “La Maison de la Maille imposes control over its products right from the design stage, making sure that they have very little impact on the environment.” Reducing waste, improving transparency for consumers, designing sustainable products and respecting humans and animals throughout the production process – this is the route that La Maison de la Maille has chosen.

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The interview: Marie Ceysson, Gallery owner

Invent, reinvent, and never stop at what has already been done; that is the adage of La Maison de la Maille. After the recent launch of its “Plaid Merveilleux” (Marvelous Throw), the brand is back this fall with a completely new project, both different and extremely bold: reproducing the works of major contemporary artists on the house’s throws and shawls. How did this collaboration come about? Who are the artists involved in the project? Marie Ceysson, gallery owner, enlightens us. ​Read more


Cool and eco-friendly insta accounts to follow

Because eco-friendly should no longer be a trend but assert itself as an essential response in everyone’s daily life, La Maison de La Maille has managed to build its brand identity by offering luxury, beautiful products that are – sure enough – eco-friendly. And because we are not the only ones, thankfully, who believe in an ethical future for consumption, here is our top 10 Instagram accounts that talk ecology without spoiling the mood.

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Because having a drink on a terrace is an immense pleasure in both summer and winter (but more so in summer), La Maison de la Maille throws are perfect companions for your lunches, aperitifs, dinners and any other evening events held in the open air. And to help you choose the perfect outdoor venue, here is our list of the very best terrace bars and restaurants in Paris, including the Ritz, Le Meurice and more. Read more on the website. 

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The upcycled luxury cushions

To avoid waste as much as possible, La Maison de la Maille presents its latest innovation: a line of upcycled cushions. They are beautiful, they are comfortable, they are eco-friendly and will be a real plus in your decor.

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Fashion: the 10 essentials to have

You would have to have gone to a fashion school, worked in the fabric industry or even be a couturier to know and understand the different types of knits that exist and why some are preferred over others. Sand stitch, moss stitch, mesh, weaving, warp and weft, all these technical terms are the everyday life of houses like ours. We enlighten you here on the many things to know in order to feed your curiosity on the subject. For the sake of transparency always, and sharing.

Read more.


All about recycled wool

In the wonderful world of wool, there are many different categories. La Maison de la Maille works with Baby Alpaca wool, Merino wool and eco-designed wool. We will focus on this last one today, a recycled material that has many advantages and that is part of the ethical dynamic that La Maison de la Maille is keen to represent.

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Uses of throws that you might not have thought of planet

If the primary function of a throw is first to accompany us during our winter evenings in front of the TV or by the fireside, it turns out that it is not as single-tasked as it seems. Its uses may be more varied than you think. As a decorative object at home, when traveling, in the summer or slipped into the diaper bag ... We tell you everything.

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The words written on the throws

It's me, Laura.

I’m the little mouse that has been hiding behind all the articles you see on the site since August 2020. I’m telling you about the Alpacas, their moods and the different types of knitting. I’m informing you… 

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How can you tell if a brand is cruelty-free?

Protection of animals seems -at last- to have become an essential component of the major trend towards brand adopting ethical stances. To certify that no action involving animals of any kind is carried out during the manufacturing process for a product, brands that comply with the stipulated requirements are awarded the "cruelty-free" label. 

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A promise to preserve nature

La Maison de la Maille met the American artist Rachel Marks during the presentation of her work “Esohpromatém” created for the ecological action summit “Change Now” at the Grand Palais in Paris. Read more

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15 ways to wear a blanket

Discover in pictures 15 ways to wear and use a wool throw.

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Energy balance: how to reduce its impact?

We brought up recently on our website editorials page the subject of a CSR strategy (link to the CSR article), nowadays something that every company looking to reduce their environmental  impact must take into account. With the help of Benjamin Lacour, the head of CSR at Numberly and a man with genuine passion and commitment, we have managed to unravel some of the strands of the enormous ball of wool that is environmental responsibility in companies. Together, we extracted the 4 levers that are the easiest for companies to put in place to reduce their energy impact and start to act in a more virtuous way. Let’s take a look.

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The interview: Lucia Robert, director of Le Mans Country Club and friend of la Maison

Recognized today as a key brand in the world of luxury, La Maison de la Maille has also earned this reputation by working with the biggest Hotels, including luxury hotels, and also numerous other exceptional locations such as  yachts, private aircraft and luxury villas… One of its true allies in this key stage of its evolution, Le Mans Country Club and its director Lucia Robert – whom I interviewed – were the first to place their trust in la Maison. When, how, why? A look back on a beautiful story.

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Protecting the environment: 5 pioneering associations to support

Since its creation, La Maison de la Maille has been deeply involved in environmental development, and today is one of the luxury brands with the most complete ethical resume. Waste reduction, local, transparent production, respect for animals and solidarity between human beings are irreproachable qualities for products that cut across generational boundaries... Proud of its values, here is La Maison de la Maille’s top 5 environmental protection associations to follow and support.

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Everything you need to know about cashmere wool

The first reflex when you discover a very soft blanket is to think that it is cashmere... or that it was made by La Maison de la Maille.

The idea of creating a cashmere blanket had been on our minds for a long time, and after 2 years of research to find an eco-friendly and animal-friendly cashmere yarn, we finally found the perfect one.

Cashmere, we talk about it a lot, but do you really know this wool?

Discover all its secrets.


Ethical luxury: La Maison de la Maille  

Luxury, yes, but responsible. Whereas not so long ago the important thing was to treat yourself to an amazing product without worrying about what went on behind the scenes, nowadays – especially in France – consumers view the exceptional as something beyond mere esthetics and want a socially conscious brand. And La Maison de la Maille checks the boxes. 
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20 decoration ideas to inspire you

The throw is an ally that has only our comfort at heart. Just as essential in winter as it is in summer when our nights at home in front of the TV turn a little chilly but not just that, nowadays it is considered a decorative element in its own right. On a bed, an armchair or a sofa…
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Bespoke: The excellence of La Maison de la Maille

Convinced that the way forward is to broaden its offer and move further into the ultra-luxury sector, La Maison de la Maille is currently partnering with sumptuous hotels, grand hotels, prestige villas, yachts and aircraft to create unique items. The Maison sees the strength of the bespoke concept as hugely important as it looks to satisfy the wishes of a clientele that is both demanding and keen to invest in a made-in-France product.
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Etapes de fabrication du plaid

The stages in the manufacture of a throw

Before it takes up position on your sofa, at the bottom of your bed or draped around your shoulders when the evenings turn chilly, the throws created by La Maison de la Maille go through several stages of manufacturing, each of which is important for the quality and the top-of-the-range finish of the brand’s products. Sourcing, knitting, grafting… we do not want to keep any secret from you, here are the 7 key stages in the manufacturing process of the Maison’s throws.
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Top 6 Romantic hotels by La Maison de la Maille

There are places on Earth, particularly in France, which are well worth a stop if you are looking to enjoy a charming one-night break (or more). Valentine’s Day, a birthday, a marriage proposal, a luxury break, or whatever... Here at La Maison de la Maille we have a list of six attractive venues to offer you for an idyllic moment wrapped in a La Maison de la Maille throw, with no need to board a plane. The perfect ethical choice.

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More inspired and inspiring than ever, La Maison de la Maille continues to set itself challenges by launching new collaborations on a regular basis with houses that are akin to it. After its most recent joint creation in partnership with the Ceysson & Bénetière gallery, now it’s the turn of the Domaine de Champagne Alexandre Bonnet to team up with La Maison de la Maille in a prestigious and original project. We talk to Arnaud Fabre, president of the Domaine and lover of all things beautiful…

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The interview: Hélène Daret, Director of the Brands Center at Refashion

They’ve done it. Risen to the challenge – and not an easy one at that - of establishing themselves as brands renowned for their eco-design. “They’ve done it” is also the name of the section of Ecodesign (the Refashion digital platform) that shines a light on those textile maisons that are mindful of their impact on the environment and are doing something about it. Since its beginning, La Maison de la Maille has been eager to always tend towards an ethical manufacturing process, and it is now recognized for this.  Hélène Daret, director of the Brands Center at Refashion, talks to us about it.

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The Maison de la Maille glossary

Thread, fiber, mesh, weaving, knitting ... Difficult when you are not an expert to know exactly what is going on. Good news, since we are always committed to raising you higher and allowing you to shine at dinners, here are some key terms and their simplified definitions so that you don't mix up your brushes. Or needles, suddenly. You get it. 

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Le Clos Tranquille farm; all you need to know

We love to talk about the alpacas behind the luxury throws we make at La Maison de la Maille. In fact, we have discussed our animal friends at great length; their characters, their habits, how they are sheared. So now we thought it would be good to tell you about their home, the farm. After working in the equestrian world, Axelle Duval became interested in alpacas. Upon getting to know these wonderful animals and receiving the support of other alpaca farmers, Axelle took the plunge and started her own herd in 2017.

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Le Plaid Merveilleux, la nouveauté que vous attendiez

Because La Maison de la Maille never stops wanting to go further in exceptional creation, the brand is launching on Sunday July 4  its novelty: the Marvelous Throw. Even more luxurious than the previous products, it stands out as the essential luxury and ecological decoration. Wonderful and much more.

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All about moths

There are two types of moths, those that prey on food (white, gray) and those that prefer clothes (brown, gold). FoodistasVS Fashionistas, the eternal struggle. There is certainly a whole lot of exciting information to say about food moths, but since we are talking about wool at La Maison de la Maille, we will first focus on the second category. Who are they? What are they doing? Why? And how to get rid of them. We tell you everything. 

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What are the different types of knitwear?

You would have to have gone to a fashion school, worked in the fabric industry or even be a couturier to know and understand the different types of knits that exist and why some are preferred over others. Sand stitch, moss stitch, mesh, weaving, warp and weft, all these technical terms are the everyday life of houses like ours. We enlighten you here on the many things to know in order to feed your curiosity on the subject. For the sake of transparency always, and sharing.

Read more.

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What is a sustainable brand?

Sustainable. It is a bit of the buzzword of the moment, the one that many brands use and abuse, one that looks good next to the name, one that attests to a certain ethic, especially ecological. Everything related to the good care of the planet is on the rise and it has become more than urgent for brands today to review their habits to minimize their environmental impact. Sustainable, Responsible, okay, but what does that mean? And who really is?

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10 simple actions to protect the planet

There are some fights that shouldn't exist. Yet, even today, it remains essential to say and repeat that your daily actions in the long term can really make a difference from an environmental point of view. Global warming is here, its many fires around the world and its heat waves four months out of the year continue to remind us of this.

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10 good reasons to buy a plaid from La Maison de la Maille

We cannot say it enough; treating yourself to (or offering) a La Maison de la Maille blanket can only be a good idea. Considered to be a truly prestigious piece, its high-end positioning is immediately apparent, from the moment you have the happiness of having it on your shoulders. High quality, soft, practical, timeless… Here are 10 good reasons to be tempted to purchase a La Maison de la Maille throw.

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Why do we get cold?

For many of us, it only takes a very slight drop in temperature to induce chills and the irresistible urge to snuggle up in a blanket. But why? Why do we get cold? Why does everyone react in different ways to cold? We give you an explanation.

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Your Summer ally

There are pieces which, because customs have dictated it, suffer from being stored in boxes. The cap in summer, boots in winter, the raincoat in the rain. The blanket unfortunately does not escape this arbitration. A cozy friend for winter evenings, it has always been equated with thermal comfort (with its friend the slippers) while it has many other qualities. Especially in summer.

See why

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“Hygge” : How to adopt the Danish lifestyle at home

Even if you are not familiar with the word "Hygge", you may have heard about this super hype trend. Creating a cosy home decor, taking time for yourself, treasuring moments with your intimate circle, cooking food that you like... If you are already practicing any of those, you might already be on your way to living a "Hygge" life. 

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From the Highlands to Instagram, the blanket, an accessory with an history

It dresses up our sofa, folds into our luggages and can be worn all year long wrapped around our shoulders. La Maison de la Maille focuses on the little-known origins of the blanket. Read more


RSE : What? How? Why?

If you have managed until now not to hear about the concept of CSR, that’s still OK. But you should know that this won’t last, and that in a few years’ time we will all be concerned one way or another by these new specialties and responsibilities attributed today to experts who are definitively committed and still too rare. What is CSR? How does it work? And why does it exist? We’ll tell you everything with the invaluable help of Benjamin Lacour, head of CSR at Numberly (digital marketing agency).

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The 5 interior design influencers whose house we would like to live in

Even more than the media, influence has had an ever greater impact on consumer trends and habits over the last ten years. This is true not just for the fashion world, but for a number of other areas where it has gradually gained ground. Interior design is no exception to the rule, and some influencers are today known and recognized on the web for their talent as antique hunters (we are still talking about interior design) and the way they decorate their interiors (and sometimes other people’s) with vintage items, ethical brands, designer treasures, and “Made in France” articles. Enough to make us want to pinch their keys and have a copy made.

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The 6 best occasions to gift a blanket

A luxury blanket, the perfect gift that breaks the mold but is useful all the same. “Yes”, we hear you say, “but for whom and when?”. By way of an answer, we share with you the best occasions to gift a lovely blanket.

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Alpaca fibres, their benefits observed by Professor Fabrice Denis

Passionate about alpacas and friend of the House, Professor Fabrice Denis gives us some secrets on the natural virtues of the fibers of our favorite camelids, from a medical point of view.
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Spring/summer collection: La Maison de la Maille’s beautiful items 

Here Comes the Summer. Drawn-out days, the heat, sunshine to bask in and greenery all around. And because La Maison de la Maille is also there to accompany lovers of the brand throughout all the seasons. This season, after a variety of adventures and specialized collaborations, the Maison is proposing a series of timeless items that are just as elegant as ever. We’ll tell you about them here.
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Portrait; Meet Christel, the alpaca whisperer 

I would have loved to go and meet Christel like I did with Axelle, on her farm, bathed in the warm June sunshine. But with a different schedule and different organization, it was on the other end of a telephone line that I had the opportunity to get to know Christel, the breeder and owner of the Alpacas at KerLA which provides some of the wools used by La Maison de la Maille.  
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Portrait by Laura: Patricia, a seamstress like no other

My immersion in the world of La Maison de la Maille did not just involve a visit to the Clos Tranquille farm and discussions on the future with Kali (see my other articles). Charlotte took me to visit the KALISTA ESAT disability workshop. This is run by the APAJH 72-53 organization and makes bags for La Maison de la Maille. There I met Patricia, who runs the sewing workshop. We talked about what the ESAT workshop is, what it does, and who works there. 
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Grandmother's day, what makes La Maison de la Maille the ideal brand?

What could be sweeter than a throw to spoil your granny ? It’ll certainly be the best idea you will have as 2022 unfolds. Because it’s never easy to find a gift that is both practical and enjoyable, you may never even have thought about buying a gift for grandmother’s day before. But it’s not too late; there is still time for you to mark the occasion with a gift that your favorite grandmother (and let’s face it, we all know that we have a favorite one) won’t forget in a hurry. 

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La Maison de la Maille X Simon-Simone: offbeat collaboration

Having thrown itself wholeheartedly into the mad world of collaborations, La Maison de la Maille shows no signs of letting up and returns with an attractive new item to bring in the New Year: a capsule collection of three throws designed in conjunction with Simon-Simone. The idea behind it? To transmit powerful messages using thought-provoking and offbeat quotes. Details below.

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While numerous brands are actually implementing a local production approach to offer their consumers items Made in France, others are cheeky and have no doubts about wringing the most from the designation by checking the minimum number of boxes possible to give themselves credit for an eco-design that they only go halfway to meeting. Without wanting to take all the credit, since La Maison de la Maille was created, the brand has had its heart set on ensuring that its manufacturing and production circuit is as much Made in France as possible. This approach involves all the trades, all the links in the production chain, brought together on a local level. The real Made in France, what it means, and why it’s better... We give you the lowdown.

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10 gift ideas to spoil the eco-friendly people in your life

For Christmas, birthdays, house-warming parties or just because you want to brighten someone’s day, offering gifts is a delightful tradition for all, but one which can nevertheless jeopardize a fair number of values such as ecology, anti-overconsumption, etc. Fortunately, because thinking on this subject has evolved continuously, nowadays there are numerous ways of spoiling each other while respecting the planet. A throw, a bag, a designer fashion item, a beauty care product, and more. We have selected 10 eco-friendly gift ideas for you to discover right away.  Read more

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Portrait: Axelle, the heart and soul of Le Clos Tranquille

We reach the end of the path on this farm in the Sarthe where Axelle shares her life with her two dogs and her forty alpacas. She approaches with a steady smile and invites us into this domain that she has built with the overriding passion of those for whom nothing is impossible. Read more


But what exactly is luxury? Is there a universal luxury that would make everyone agree? Do weall have the same definition of luxury? Do we all put the cursor in the same place? Not for sure. Really not sure. Anyway, here we have our own opinion on the issue and on the boxes to be checked imperatively to be lucky enough to join the small family of so-called luxury brands.

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The cushion: what you don't know about it

We recently announced the news that La Maison de la Maille is expanding its offer by now offering cushions to match the throws. Immense joy. And since everything has a raison d'être in life (apart from maybe the andouillettes and harem pants), we wanted to go back in history to find out more about the origin of the cushion and its symbolism. Some of you might be lost along the way, but the real ones will stay.

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The throw: the friend of all couples?

Laugh, laugh. But in the meantime you continue to underestimate the power of the throw on life, your life. This object of pleasure left in the closet for too long is, in fact, far more essential to your happiness than it seems. Yes. And while we have often praised its benefits for individual use here, we never took the time to talk to you about the importance of having a throw when you're a couple. True subject.

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5 original ways to use a shawl

For decades, the shawl has had an outdated, almost old-fashioned image. An iconic piece propelled into oblivion referring it to the role of an anti-cold ally that covered the shoulders of our elders by the fireside. It is without question that La Maison de la Maille reinvents the classics and, proud to perpetuate French know-how, craftsmanship and elegance, it launches its little black shawl. A timeless creation which, beyond its luxurious composition in Merino wool yarn and its intense black, gives the shawl a resolutely modern dimension. News of the day? There are different ways to use it, wear it, and you probably never even thought about it.

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Deco: the 10 essentials to have

As in fashion (if you're good, you can also have the list later), decor has a few timeless pieces that promise our interior to look great. Without breaking up the housing savings plan to play the decorista hoping to see her name in big letters in MILK Magazine, there are 10 decor essentials that are enough to seem like you know. Read more

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The history of the shawl

Larger than a scarf whose mission is primarily to keep your neck and neckline warm, the shawl (which is a large square piece of fabric), was invented several centuries ago and its history is much richer than you could imagine. Its birth in antiquity, its various origins, its symbols, its peculiarities... Read more

How to clean a blanket

How to wash my wool blanket?

It has happened to all of us at least once. That painful moment when you realize that in the pile of laundry that you hastily threw in the machine (before launching a synthetic program) there was a cashmere sweater. And that at the end of the wash/spin at 1200 turns, this sweater looks like a chihuahua sweater. As we at La Maison de la Maille want to do everything possible to ensure that our creations do not suffer this sad fate one day, we have decided to give you here the keys to maintain your plaid.

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These 10 things you didn't know about alpacas

Where is he from ? What is he doing ? How is his fleece? Is he nice, clean and sociable? We have closely studied the different characteristics of the alpaca in order to tell you a little more about this animal species still relatively unknown in Europe. Since its fiber is widely used in the manufacture of our La Maison de la Maille products, it seemed essential to us to highlight the 10 most important (and no doubt surprising) traits of its personality.

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Gaëlle CONSTANTINI, friend of La Maison

In 2010, when Gaëlle Constantini made the bet to create her own brand of women's ready-to-wear under the prism of eco-responsibility, the universe of ethical clothing still had the label of a niche sector and was more praised by green activists than by the fashion sphere.

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Harper's Bazaar talks about La Maison de la Maille

The September 2019 issue of the Harper's Bazaar Magazine (Spanish version) is a special Green issue, dedicated to durable fashion and luxury. 

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